2018BEC_FlipBooks

2018_FlipBook_Nickles_UnderstandingBusiness_12e_

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140 140 Entrepreneurship and Starting a Small Business L E A R N I N G O B J E C T I V E S » After you have read and studied this chapter, you should be able to LO 6–1 Explain why people take the risks of entrepreneurship; list the attributes of successful entrepreneurs; and describe entrepreneurial teams, intrapreneurs, and home- and web-based businesses. LO 6–2 Discuss the importance of small business to the American economy and summarize the major causes of small-business failure. LO 6–3 Summarize ways to learn about how small businesses operate. LO 6–4 Analyze what it takes to start and run a small business. LO 6–5 Outline the advantages and disadvantages small businesses have in entering global markets. 6

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