2018BEC_FlipBooks

2018_FlipBook_Grewal_Marketing 7e

Issue link: https://www.mheducation.com/highered/ideas/i/1173946

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1 Marketing Table of Contents Message from the Authors Table of Contents Marketing Adds Value Why Connect? We Take Students Higher Instructor Resources Currency & Happiness Chapter 3 Preview Implementation Services Get Your Copy 2 3 4 6 8 10 13 14 48 49

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